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For social media agencies

Video editing for social media agencies.

Video editing for agencies is the process of producing consistent, platform-ready short-form video for multiple client accounts without managing a separate editing resource for each one. VX Workflow gives social media agencies an AI editing pipeline, per-client workspaces, five team seats, and three cut options on every upload, at a single flat monthly rate.

This page covers how the agency model works, what the Studio plan includes, and how VX Workflow fits into an existing client delivery workflow.

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32
Reels per month on Studio
5
Team seats
<5 min
AI turnaround
0
Per-edit invoicing

The problem with agency video editing at scale

Agencies managing social media content for multiple clients hit the same production ceiling. Editing is either handled in-house, which means headcount, or farmed out to freelancers, which means managing separate relationships, quality levels, and turnaround expectations for each client account.

The in-house model works until it doesn't. Adding an editor is a salary, a seat, and a management overhead. When one editor leaves, client accounts feel the gap immediately. When client volume grows, you're hiring before you're ready. The cost base scales with client count rather than staying flat.

The freelancer model distributes the risk but multiplies the management work. Each client account may have a different freelance editor with different availability, pricing, and quality floor. Consolidating client feedback and keeping turnarounds consistent across accounts becomes a coordination job that doesn't bill.

VX Workflow is designed to be the editing layer that sits behind an agency. One subscription, one editing standard applied by the AI pipeline to every cut, five seats for your team to upload and review, and per-client workspaces so each account stays organized and separate.

What Studio includes for agencies

AI editing pipeline

You upload a client's footage and the AI pipeline returns three ready-to-post cut options in under five minutes, each built on that client's saved brand profile. No queue, no editor to brief, no waiting on one person's availability.

The pipeline applies the editorial frameworks Unreal Media refined across more than 2,000 videos: hook structure, pacing, and caption timing. Every client account gets the same standard.

Five team seats

Five members of your team can upload footage, review cuts, and download approved files through separate logins. Your account managers upload on behalf of their clients, your social media manager reviews cuts and approves, and your delivery team downloads and distributes. Everyone works inside the platform without sharing a login.

Per-client workspaces

Each client account gets its own workspace with its own brand profile, brief history, and file library. The account manager working on Client A sees Client A's workspace. There's no cross-contamination of briefs or files.

When you add a new client, you set up a new workspace with that client's brand profile and the subsequent briefs autofill their defaults.

Cuts in under 5 minutes

Studio turnaround is under five minutes from upload. You drop a client's footage and three cut options come back on the spot, so you can upload Monday morning and have options to review before lunch. There's no queue, so campaign launches and time-sensitive content never wait on an editor.

AI topic briefs per client

Each client workspace includes AI topic briefs: paste a topic and get a hook, shot list, and talking points drawn from what's performing in that client's vertical. For agencies advising clients on what to film, it's the strategic layer before footage is even shot.

Advanced analytics + Fast Start

Studio includes advanced analytics, so you can see which cuts and formats are performing across every client account, plus a VX Fast Start onboarding call to set up your first workspaces and brand profiles with the team.

32 AI-cut reels per month. For an agency managing six clients posting five reels each per month, that's full coverage at a flat monthly cost. For agencies with higher volumes, a custom arrangement above Studio is available.

How agencies use VX Workflow in their delivery workflow

01

Client onboarding into a workspace

When you onboard a new client, create a workspace for them in the platform. The brand profile setup takes two minutes: business description, target audience, preferred tone, music style, caption style, color grade preferences, and what to avoid. This profile autofills every future brief for that client.

02

Account managers upload footage

Your account managers upload a client's footage directly in the platform. They drop the footage, select the platform, choose target length, and add any notes specific to this piece. Most uploads take under 60 seconds because the brand defaults fill. Three cut options come back in under five minutes.

03

The AI builds three cuts

The pipeline reads the client's brand profile, watches the footage, and builds three cut options from scratch. Not a template. Each option applies the same editorial judgment on hooks, pacing, and captions, drawn from Unreal Media's frameworks.

04

Cut to the Unreal Media standard

Every cut applies the editorial frameworks Unreal Media refined across more than 2,000 videos: hook structure, pacing, and caption timing for muted viewing. The same standard reaches every client account, so your team reviews finished options rather than first drafts.

05

Your team reviews in VX Review

Account managers get a VX Review link inside the portal. They can leave time-stamped comments directly on the frame, tag teammates, request specific changes. One-click approve when satisfied.

06

Download and deliver

Approved files go into the client's workspace library. Your team downloads them and posts directly to the client's social accounts, or packages them for the client to post. Either workflow, the file delivery is clean and organized by client.

The cost structure versus in-house editing

A junior in-house video editor in the US market earns $45,000 to $65,000 per year in salary. Add benefits, equipment, software licenses, and management overhead, and the all-in cost runs $55,000 to $80,000 per year for one person. A single editor at that level produces 8 to 12 short-form edits per week before quality starts to degrade.

Studio is a flat monthly rate, far below an in-house hire. Thirty-two AI-cut reels per month, cuts back in under five minutes, three options per upload, five team seats, per-client workspaces, and advanced analytics. No benefits, no turnover risk, no gap when someone leaves.

For agencies managing four to six client accounts at a combined volume of 15 to 32 reels per month, Studio replaces the in-house editing function at a fraction of the cost, with cuts back in minutes instead of days.

The comparison against freelancers: a senior freelance editor in the US charges $150 to $350 per edit. Thirty-two reels at the low end is $4,800 per month, with no brand memory and a multi-day wait on each one. Studio costs a fraction of that and returns cuts in minutes.

White-label considerations

No watermark on deliverables

VX Workflow doesn't brand the files or deliverables. The cuts that leave the platform arrive as clean video files with no VX Workflow watermark or branding in the finished content. For agencies delivering edited content to clients, the output is attributable to your agency.

Clients never see the platform

VX Review lives inside your portal. Clients don't interact with the VX Workflow platform directly unless you choose to give them access under your team seats. The delivery workflow can be entirely invisible to the client.

Who the agency plan is for

Studio fits agencies that meet most of the following criteria: managing three or more client social accounts producing consistent short-form video, combined volume of 10 to 32 reels per month, preference for a single-line editing cost rather than per-edit invoicing, and a team structure where account managers handle uploads and delivery rather than a solo operator.

For smaller agencies managing one or two clients at lower volume, Operator, with three seats, may be the better entry point. It runs the same AI pipeline at a lower fixed cost.

Operator
Agencies running 1–2 client accounts.
$197/mo
  • 16 AI-cut reels / month
  • Cuts back in under 5 minutes
  • 3 team seats · advanced analytics
  • 60 AI topic briefs / month
MOST POPULAR
Studio
Agencies running 3+ client accounts.
$497/mo
  • 32 AI-cut reels / month
  • Cuts back in under 5 minutes
  • 5 team seats · 2 brand profiles
  • Per-client workspaces
  • Advanced analytics + Fast Start call

Frequently asked questions

Effectively, yes. Finished files carry no VX Workflow branding. Your team manages the uploads and review. Clients interact with the deliverables, not the platform. Studio includes per-client workspaces so each account stays organized and separate within your subscription.

The limit is output volume, not client count. Studio delivers thirty-two AI-cut reels per month. You can distribute those across as many clients as your volume requires. An agency managing six clients at an average of five reels per month each would use thirty of the thirty-two, with two in reserve.

Reach out to the team. For agencies with consistently high volume across many brands, a custom arrangement is available above the Studio tier.

No. Your team manages all platform interaction. Account managers upload footage, review cuts, and download approved files. Clients only see the finished content you deliver. You can give a client access to review directly using one of your five team seats if that's your preferred delivery model, but it isn't required.

Under five minutes. You upload a client's footage and the AI pipeline returns three cut options on the spot, so a Monday upload is ready to review Monday. There's no queue, so client content calendars never wait on an editor.

Yes. Each client gets their own workspace with its own saved brand profile. Colors, fonts, tone, music preferences, caption style, and what to avoid are set per client and autofill every upload for that account. Every cut for Client A inherits the same context automatically.

No. VX Workflow handles editing only. If a client needs full production including filming and direction, that's an Unreal Media project.

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